Women play a pivotal role in driving economic growth and development in the community as well for the Union. Despite their significant contributions, women-owned businesses often face unique challenges in accessing affordable credit facilities that can support their entrepreneurial ventures and business expansion goals. In line with our commitment to financial inclusion and gender equity, the Obaatanpa Loan Product is a specialized credit facility designed specifically for women entrepreneurs within our membership.

The product name “Obaatanpa,” derived from Akan tradition meaning “virtuous woman,” reflects our appreciation for the invaluable contributions of women entrepreneurs to our community’s economic prosperity

Current market analysis indicates that women entrepreneurs typically require flexible loan amounts with adaptable repayment terms, yet they demonstrate superior loan performance metrics compared to general lending portfolios. This presents an opportunity for the Union to support women-led businesses while maintaining a healthy loan portfolio through competitive interest rates and tailored lending terms.

Objectives of the Obaatanpa Loan Product

• Promote Gender Financial Inclusion: To provide accessible and affordable credit facilities specifically designed for women entrepreneurs, thereby attracting and retaining quality members who contribute to the Union’s growth.
  
• Support Women-Led Business Growth: To facilitate business expansion, working capital needs, and asset acquisition for women-owned enterprises through competitive financing.
  
• Enhance Portfolio Diversification: To create a specialized loan category that leverages the traditionally lower risk profile of women borrowers while generating sustainable returns.
  
• Strengthen Community Economic Development: To contribute to local economic growth by empowering women entrepreneurs who are key drivers of grassroots economic activities.
  
• Align with Union strategic focus: To create products and services that address the needs and aspirations of women while adhering to the Union’s Women Inclusion Policy which aims to develop inclusive products to address diverse gender needs. This product also aligns with the strategic plan objective 2 and 3 which seek to empower members through credit facilities for provident and productive purposes at a fair and competitive interest rates.